#1527 04.01.2023 20:29 AP

Bloomberg: Microsoft Hopes OpenAI’s Chatbot Will Make Bing Smarter

ChatGPT’s accuracy will be key to timing of any rollout

Microsoft Corp. is preparing to add OpenAI’s ChatGPT chatbot to its Bing search engine in a bid to lure users from rival Google, according to a person familiar with the plans.

Microsoft is betting that the more conversational and contextual replies to users’ queries will win over search users by supplying better-quality answers beyond links, said the person, who did not want to be named discussing confidential product roadmaps that remain in flux.


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